Wednesday, December 14, 2011

BCBG and Vionnet

Recently, I saw this ad for BCBG Max Azria in a magazine.

BCBG Max Azria Fall 2011 ad campaign

Of course, I recognized the dress immediately. Did you? Just look at those concentric squares on the bodice; it is clearly inspired by this Madeleine Vionnet dress from the 1920's.

Dress summer 1922, Les Arts Décoratifs, Union Française des Arts du Costume

This is proof once again that in fashion, nothing is truly original nowadays; it is always inspired to some degree by something else, more often then not the past.

By the way, should you wish to make the Vionnet dress for yourself, the pattern can be found in Pattern Of Fashion 2 1860-1940 by Janet Arnold. I myself find it interesting, but the light beige to coffee colour palette is not my cup of tea (pun intended). I like the BCBG colour scheme of blues. I might try that. I would also love to see what colour combination others might come up with. (That would make a great Masquerade / Competition theme for Costume Con.)